Visa
Yaz Woodward is a brand and business strategist who’s spent over a decade shaping future-facing products, campaigns and experiences for some of the world’s most iconic brands. From co-creating a chart-topping Amapiano hit to challenge period stigma, launching LVMHs first wave of digital products, to Nike’s sub 2 hour attempt, to road tripping across America to scout Netflix’s next wave of storytellers, her work sits at the intersection of cultural insight, creative innovation and strategic foresight.
She’s currently Global Design Strategy Director at Visa, defining the 2030 experience vision for commercial products and running the Recommerce Lab, an experimental platform using behavioural science to help brands like Selfridges, COS and Amazon scale new circular business models.
Yaz is also the founder of The Career Redesign Studio, where she helps women redesign their careers into ones they love, blending strategy tools with trauma informed coaching and nervous system work to build future-proof and fulfilling careers.
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